Category: Facebook Advertising

Facebook Stars And Other Monetizing Tools: How It Benefits Your Business

Facebook Stars And Other Monetizing Tools: How It Benefits Your Business

Mark Zuckerberg recently announced Facebook Stars as their new form of helping creators monetize their content. An exponential boost to their Facebook Marketing strategies.  The big trend among social media platforms seems to catch creators’ attention first and then the users.  Meta also bets on Instagram’s Reels Play Bonuses, making a bold competition statement to… Continue reading Facebook Stars And Other Monetizing Tools: How It Benefits Your Business

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Want To Boost Your Ad Segmentation And Promotion? Keep These 3 Things In Mind

Want To Boost Your Ad Segmentation And Promotion? Keep These 3 Things In Mind

Have you ever run an ad for your business on Instagram or Facebook, budgeted it and not gotten the results you expected? You probably didn’t segment it correctly.  Things are not as they used to be. Social media algorithms have changed and got a little harder to understand.  In the past, it was as simple… Continue reading Want To Boost Your Ad Segmentation And Promotion? Keep These 3 Things In Mind

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Facebook’s Blackout Reminded Us Of Something Important

Facebook’s Blackout Reminded Us Of Something Important

Facebook, Instagram, and Whatsapp have been hit by an outage in the morning. As the blackout continues, connection and communication have been completely disrupted in multiple locations worldwide. As individuals, the stress of losing our primary windows into the online social life is a grim reminder of how much we rely on these social networks… Continue reading Facebook’s Blackout Reminded Us Of Something Important

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How Agencies Can Enable Seamless Shopping for Their Clients Through Discovery Commerce by Facebook 

How Agencies Can Enable Seamless Shopping for Their Clients Through Discovery Commerce by Facebook 

“Agencies have a unique opportunity to plug-in throughout this dynamic customer journey and help their clients unlock seamless experiences for customers.” Jessica McNulty, Agency Partner at Facebook. Mrkt360 is thrilled to have attended the “Leveraging Discovery Commerce: How Agencies Can Enable Seamless Shopping for their Clients” webinar hosted by Facebook on July 20. The webinar… Continue reading How Agencies Can Enable Seamless Shopping for Their Clients Through Discovery Commerce by Facebook 

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Facebook Analytics will disappear in June 2021: Here’s what you should know

Facebook Analytics will disappear in June 2021: Here’s what you should know

Facebook Analytics will disappear in June 2021: Here’s what you should know Facebook has just announced that its analysis tool “Facebook Analytics” will no longer be available as of June 30, 2021. Why did Facebook make this decision? And how will it affect those who used this tool to know who interacted with their page?… Continue reading Facebook Analytics will disappear in June 2021: Here’s what you should know

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How to leverage visual identity to drive creative performance webinar

How to leverage visual identity to drive creative performance webinar

On Tuesday, our in-office team attended Facebooks’ live Master your Marketing webinar. The webinar was interesting and fun. Facebook’s team discussed how brands are creating their contemporary brand image and centred around a style guide for forging your own unique brand image. But why is your brand important, especially it’s visual component? As the Facebook… Continue reading How to leverage visual identity to drive creative performance webinar

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Authentic Content Marketing in 2021: How the New Consumer Base will Perceive your Content

Authentic Content Marketing in 2021: How the New Consumer Base will Perceive your Content

Social media agencies and marketers have adapted their online marketing strategies to engage frequently with consumers. However, there has been a significant shift in who the primary consumers are within the online world. A new consumer group, mainly composed of Generation Z and late Millennials, is more tech-savvy than any other consumer group that has… Continue reading Authentic Content Marketing in 2021: How the New Consumer Base will Perceive your Content

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Facebook Business: why should it be implemented during the pandemic?

Facebook Business: why should it be implemented during the pandemic?

Small businesses that use their social media properly can have more impact and engagement with their customers and followers. Facebook is not an exception. According to Sprout Social, Facebook reports daily around 1.62 billion users interacting and 74% of the population in the U.S. are active Facebook users. According to Statista, after the first quarter… Continue reading Facebook Business: why should it be implemented during the pandemic?

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