Digital Marketing Blog
Discover fresh insights, emerging tools, and proven techniques from the forefront of digital marketing.
Ecommerce 2021: How to succeed in the digital marketplace
COVID-19 impacted all industries significantly in 2020. However, not all of them suffered adverse effects from the ongoing pandemic. With people being sheltered inside their homes, consumer behaviour has evolved quickly, e-commerce chasing swiftly after it. Ecommerce trends that were supposed to grow over several years continuously were accelerated exponentially in a few months. Adapting is crucial… continue »
Authentic Content Marketing in 2021: How the New Consumer Base will Perceive your Content
Social media agencies and marketers have adapted their online marketing strategies to engage frequently with consumers. However, there has been a significant shift in who the primary consumers are within the online world. A new consumer group, mainly composed of Generation Z and late Millennials, is more tech-savvy than any other consumer group that has… continue »
Want to get rid of a bad review on Google? Let’s see if you qualify!
In an ever-expanding digital landscape, consumers have more access to information and digital tools from which to purchase. With competition to attract consumers on the rise, brands must adapt to generate deep and meaningful customer interactions on every step of their consumer’s journey. Using these interactions and improved access, customers are looking for information on… continue »
Digital Marketing Trends to Keep an Eye Out for in 2021
As the unprecedented times of 2020 have reshaped the business and marketing ecosystem, 2021 is a year where new trends will gain more power in the marketing world. If 2020 taught us anything, it is that nothing is certain. There were popular trends in early 2020 that were meant to rise, but have since died… continue »
Simple is Superior: The New Era of Branding and Design
Burger King, the American fast-food chain, has rebranded for the first time in two decades. They recently announced switching back to an old (yet modernized) design they used before 1999, featuring a much more simple and flat design. The restaurant chain has updated all brand elements to match this new logo, presented by the creative… continue »
Mrkt360, the Changing Digital Landscape, and You
The past week, and it’s developing situations, have demonstrated massive upheaval, discord, and even anxiety amongst millions of social platform users. Two of the internet’s largest and most widely used communication platforms, Twitter and WhatsApp, have been heavily criticized for recent events. In Twitter’s case regarding (what some consider) political censorship. While WhatsApp’s condemnation stems… continue »
YouTube Ads: Target Your Ads On Select YouTube Channels
Did you know that you can select which YouTube channels showcase your ads? Using YouTube’s ad-targeting function, you can narrow your scope towards audiences that engage with content creators relevant to your brand. This feature is GREAT because: You can recapture declining TV audiences without having to spend excessive amounts of money. Your ads will… continue »
Native Advertising: Its benefits in times of crisis
People access digital media every single day. From online searches to social media communication, digital platforms have become the standard practice for people to get their daily news, social interactions, and even to shop. This is clearer now more than ever due to the recent COVID-19 social distancing practices we’ve all adapted to our daily… continue »
Eight Tips On How to Improve Your Website Design
Nowadays, it’s easy to get a website up and running without much difficulty. You might think that your job is done once you have finished up creating your business website, but just because your website is live, doesn’t mean it’s optimized. Some people may think the design of a website is not really an important… continue »
How Restaurants Can Survive Covid-19?
“Just as energy is the basis of life itself, and ideas the source of innovation, so is innovation the vital spark of all human change, improvement and progress” – Theodore Levitt As the world navigates through the current Covid-19 crisis, innovative marketing practices are bound to emerge. Companies will have to change their business models… continue »
Health Canada Approved Hand Sanitizers Available At Competitive Wholesale Rates
We understand the urgent need for PPE to reduce the risk of infection or spreading an infection to others, which is why Mrkt360 has partnered with EF Instant Hand Sanitizer Gel. We want to provide our customers with hand sanitizing products at competitive wholesale rates! Due to the COVID-19 pandemic, the world has gone through… continue »
