Lead Generation
With lead generation in Messenger, you can ask questions to potential customers through an automated chat.
How does it work?
You can gather customer feedback and preferences to ask questions and prioritize leads that are more qualified.
Creating a Facebook Lead Generation campaign is relatively simple. Just select the Lead Generation objective in the Ads Manager after creating a new campaign.
You will then be prompted to edit the audience, placements, budget and schedule. Under Question Format, select Automated Chat. Under Message Template, choose Default. You can also choose one of the provided template topics.
You are now able to create your questions in your chat template.
If you want to optimize your lead generation ads and chat templates to target customers more effectively, MRKT360 is here for you! Schedule a meeting with us to assist you in generating high-quality leads for your business.
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