SEO for Ajax Websites, Ajax SEO Issues, Tips & Optimisation

Ajax and SEO are similar to water and oil. They usually don’t blend. Similar with Flash by using Ajax on your website to showcase non-discriminating data to visitors can add pizzazz and interactivity to your site as well as upgrade the user experience. Utilizing Ajax to totally execute your site design can lead to many challenges for various search engines. On the other hand, with the right step, you can accomplish quiet concurrence in between SEO and Ajax.

What is meant by Ajax?

Ajax known as Asynchronous JavaScript and XML is a collection of customer side interrelated web development systems used to make rich intuitive applications. For example, Facebook and Google Maps also use Ajax. This Ajax experience for the client feels altogether different from the client experience of a HTML site. In a HTML site, the user goes to an alternate page. In case of an Ajax-based site, the webpage will change before you.

Why Ajax can be a trouble for SEO?

The HTML sites are a group of fixed documents orchestrated in a various leveled structure like the limbs of a tree and then using sole URL to place every document. Then the search engine spiders generally have no trouble crawling from limb to extension by using the site’s static links and navigation. In any case Ajax content is powerfully produced. There will be no web pages to crawl, as the Ajax solicitations content from the server by using the JavaScript and create diverse states without refreshing the web page. The search engine spiders can’t crawl the dynamic web pages because they in fact don’t exist anyplace, thus they won’t be listed.

What is the SEO-friendly workaround in this case?

seo-vs-ajaxIn case, you are beginning your site first time then you need to use Ajax because you can apply a procedure called dynamic improvement. Essentially, you begin with the ordinary HTML website navigation and site structure. At that point, after you have the content, links and pages set up, you can accumulate Ajax to make it better. You can even set the JavaScript route so it will offer static links and in addition calling it a JavaScript utility. Thusly, the spiders will have no trouble crawling the HTML, while visitors with JavaScript can appreciate the Ajax accent. Google has its own particular standard for creating Ajax-based websites with the goal that the content in these websites can be easily crawled. The standard has been broadly embraced after its introduction. Tests demonstrate that Google can surely index these Google-Ajax-based websites, however in the event that indexing in Yahoo or Bing is essential to your business, continue with consideration. So, can SEO and AJAX work together? Yes, long as the content is indistinguishable, but not instantly yet they ought to have the capacity to work things out and get along with each other.

Eran Hurvitz

Dynamic, dedicated, and determined, Eran's passion for technology and marketing led him to start his own digital marketing agency, Mrkt360. Presently he is CEO at Mrkt360 Inc. and Co-Founder at Highbreed Corp. With a passion for technology and over 20 years of experience in the field, Eran is confident in his ability to help businesses achieve their online goals to creating Successful Companies.