...enough to earn it an almost mythological, legendary status. Not anymore. Recently, Google released a full, 160 page PDF document of its Quality Rating Guidelines. You can get it here...
...information and interact with brands. Why Voice Search Optimization Matters Voice search isn’t merely a passing trend; it’s a fundamental change in search behavior. Traditional keyword strategies are no longer...
...example, a multivariate test might evaluate headlines, images, and calls to action combinations to determine the optimal ad configuration. Multivariate testing with AI can handle complex datasets and produce actionable...
...up needed for automated extensions. What’s the Cost? Add extensions are free of cost, but you will be charged as usual for clicks on your ad, or for any interactions...
...sense. Every Google search comes with a handful of ads on top of the results, Instagram ads make an appearance after every two to three posts or stories, YouTube videos...
...need to be – when they are searching for you and your services. Make sure your site is optimized for mobile as more than half of Google searches come from...