MRKT360 Blog
Blogging is important to every business. At first, we didn’t take blogging as seriously as we should have, but we’ve learned about the benefits of blogging and how it can help take us to the next level! Here’s why we started taking blogging so seriously: 1. Website Traffic and Long-Term Result Blogging can increase your… Continue reading Why We Started Taking Blogging Seriously
On March 7 and 8, Mrkt360 joined industry leaders from some the world’s biggest brands at DX3. For those unfamiliar with the show, DX3 is Canada’s largest digital marketing, retail, and advertising conference, with over 3800 attendees, 40 speakers, and 50 exhibitors. We had employees from our marketing, strategy, and executive team to join us… Continue reading Mrkt360 Takes DX3 2018
Last Wednesday, Mrkt360 joined the November 2017 Google Partners Connect event. Each Month, Google organizes the Partners Connect event online. The event aims to address existing challenges in the digital marketing industry and discuss possibilities for the future. Each month, the event has a different theme. Regardless of the industry, the event brings together hundreds… Continue reading Mrkt360 Hosts Google Partners Event
Qualified sales leads are the lifeline of most businesses. Often, you might find it difficult to measure your marketing performance and costs. If you find yourself in this situation, figuring out what a lead is worth and setting a budget for them is a great way to track your marketing performance and measure the effectiveness… Continue reading How Much Is A Lead Worth For You?
I’m sure we’ve all heard of the term engagement strategist, but do you know what their day to day role entails? Do you have an understanding of what they actually do? Let us define this in technical terms: “A Digital Engagement Strategist is someone who develops and implements a digital engagement plan for an organization.… Continue reading Engagement Strategist: The Day To Day Tasks
As a business owner, you might say oh “Do I really need a designated landing page? I already have an excellent website where I can drive all my PPC traffic to”. Well, the answer is yes, you do need a targeted landing page. Driving your ads to a general page on your website is simply… Continue reading Why Designated Landing Pages Are Important For Your PPC Ads
Google has announced that starting October 2017, Chrome (version 62) will show a “not secure” warning when users enter text in a form on an HTTP page, and for all pages in Incognito mode. The new warning is part of a long-term plan to mark all pages served over HTTP as “not secure”. So, you… Continue reading Chrome Will Now Mark Http Pages as “Not Secure”
Cold calls. Marketing emails that flood your inbox. Commercials that you don’t care about, interrupting your favourite show. These are outbound marketing strategies that we tend to frown upon and choose to ignore most of the time, rather than consuming. These tactics include aggressively pursuing leads through “in-your-face” practices. They usually have low conversion rates,… Continue reading What is Inbound Marketing?
Marketing has changed so much in the past decade alone. Businesses used to spend most of their marketing budget on billboards, flyers, and television and radio commercials. Now successful businesses, even small to medium-sized ones have shifted their focus to online marketing efforts. As the best SEO company in Canada, we have outlined numerous ways… Continue reading How to Revoluntize Your Marketing Strategy
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