In an ever-expanding digital landscape, consumers have more access to information and digital tools from which to purchase. With competition to attract consumers on the rise, brands must adapt to...
As the unprecedented times of 2020 have reshaped the business and marketing ecosystem, 2021 is a year where new trends will gain more power in the marketing world.If 2020 taught...
Burger King, the American fast-food chain, has rebranded for the first time in two decades. They recently announced switching back to an old (yet modernized) design they used before 1999,...
The past week, and it’s developing situations, have demonstrated massive upheaval, discord, and even anxiety amongst millions of social platform users. Two of the internet's largest and most widely used...
Many businesses remain hesitant to prioritize YouTube advertising, mistakenly believing their target audience isn’t on the platform. As of 2024, YouTube boasts over 2.7 billion active users worldwide, with video...